Color-Logic Updates "Find-a-Printer" Map

West Chester, Ohio, USA; June 2021— Color-Logic has updated the "Find-a-Printer" map on the Color-Logic website, at www.color-logic.com/findaprinter. Announcing the new website feature, Mark Geeves, Color-Logic Director of Sales and Marketing, said: "The Color-Logic Design Suite enables graphic designers to produce sparkling print embellishments using offset, flexo, digital cut sheet, digital label, inkjet, gravure, and screen print printing processes. The new Color-Logic "Find- a-Printer" map enables designers to find Certified Color-Logic printers that use the printing process their designs require. Graphic designers and agencies may purchase the Color-Logic Design Suite software from licensed Color-Logic printers."

Geeves continues: "Metallic print embellishments have been shown to increase direct mail response rates and to enhance the perceived value of products in label and packaging applications. Brands seek to differentiate their products from those of their competition in all of their print media, regardless of the print process used, so our goal is to enable licensed Color-Logic printers and their clients to produce a label or printed marketing piece that is unforgettable and elicits a positive response."

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Color-Logic Adds 30 New Metallic Gold Colors

West Chester, Ohio, USA; June 2021— Color-Logic—the leader in metallic color communication and print embellishments—has more than doubled the number of metallic gold colors available to Color-Logic licensees. The 30 new metallic gold colors, together with the 25 gold colors previously included with the Color-Logic System, enable licensed Color-Logic printers to provide their clients with 55 unique metallic gold colors by utilizing only one metallic silver ink, toner, or substrate. The 30 new metallic gold colors bring the total number of Color-Logic metallic colors to 280. No longer is it necessary to stock gold inks or substrates, or to match golds using trial and error.

Discussing the issues facing printers using silver or gold in their digital presses (or considering one of the new digital presses offering a fifth-color station for metallic inks or toners) Color-Logic Director of Sales and Marketing Mark Geeves commented: “Manufacturers of digital presses are beginning to offer silver and gold inks and toners to complement traditional CMYK inks and toners. But without Color-Logic, digital printers are limited to a single gold color, while Color-Logic licensees can offer their customers 55 different gold options. And these golds can not only be used as spot colors in designs, but in the many embellishment options offered by Color-Logic as well. Digital press owners using the Color-Logic System no longer need to waste precious production time swapping out silver ink or toner to run gold."

Regarding the importance of the announcement to printers using cut sheet metallic substrate in digital presses, or rolls of metallic substrate in wide format printers, Geeves said: "Color-Logic automatically produces the white ink masks required for printing on metallic substrates. The availability of 55 predictable and reproducible metallic gold colors significantly reduces file preparation time and eliminates frustrating and repetitive on-press color matching.”

Color-Logic licensees may produce their own swatch books, using their substrates, press standards, inks, and coatings. The print embellishments offered by licensed Color-Logic printers enable internal or external graphic designers to dazzle clients with metallic colors. The dramatization and personalization options available with the Color-Logic System provide the most economical and most easily implemented embellishments available to printers.


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With Color-Logic, HP Mosaic Users Can Move into Metallic Variable Data Printing

West Chester, Ohio, USA; May 2021— Color-Logic has announced that licensed Color-Logic printers with HP Indigo cut sheet and digital label presses can now utilize their HP Mosaic software with Color-Logic Pattern-FX to automatically generate the white ink masks required to do variable data printing on metallic substrates. Discussing the capability, Color-Logic CoFounder and Chief Technical Officer Richard Ainge said: "At Color-Logic, we believe that All Print Starts With Design, and we have expanded the capability of HP Mosaic to permit using white ink on a metallic substrate not only to produce metallic colors but also for print embellishments and variable data work. Producing metallic colors and variable embellishments on metallic substrates requires a separate white ink mask for each unique page, and Color-Logic produces these automatically. Licensed Color-Logic printers can find detailed instructions for using Color-Logic with HP Mosaic inside the Color-Logic S.M.A.R.T Centre."

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New Color-Logic Website Feature Compares Printed Designs With and Without Metallic Embellishments

West Chester, Ohio, USA; May 2021— A new section of the Color-Logic website uses several images and applications to illustrate the results of printing both with and without Color-Logic metallic embellishments. The feature--at https://www.color-logic.com/beforeandafter--shows how an image changes when Color-Logic metallic embellishments are added. These effects may be attained using virtually any popular printing process.

Discussing the new feature, Mark Geeves, Color-Logic Director of Sales and Marketing, said: "The sample files demonstrate the value of print embellishments created with just one additional color on press. On conventional substrate, Color-Logic works with silver ink or toner and CMYK inks or toners. On metallic substrate, the Color-Logic process requires white ink or toner and CMYK inks or toners. The best way to visualize how Color-Logic affects design is to see the metallic image alongside its CMYK equivalent."



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Color-Logic Certifies Ecofoil Digital™ on Ricoh Pro 7200sx Series Presses

West Chester, Ohio, USA; April 2021— Color-Logic has announced the certification of Ecofoil Digital™—a new substrate currently offered only in Europe--for use on Ricoh Pro 7200sx Series presses with white ink. Describing the certification, Mark Geeves, Color-Logic Director of Sales and Marketing, said: "Ecofoil Digital is an exciting new substrate developed specifically for the digital market. At the moment, Ecofoil Digital is available for the Ricoh Pro 7200sx Series presses in SRA3 260gsm GC1, however additional weights including 300gsm SBS, 300gsm Silk/Gloss, and two Self Adhesives grades are expected in the very near future to service the commercial, packaging. and labels markets. For European printers, Ecofoil Digital provides an economical alternative to traditional metallic substrates and offers the potential opportunity to use the Color-Logic process in a number of applications beyond traditional lithography." Ecofoil Digital is exclusively available from Denmaur Paper Media (www.denmaur.com). For more information about Ecofoil Digital, turn to www.ecofoil.org.uk.


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