Color-Logic Certifies Industrial Printer SP/Dow

West Chester, Ohio, USA; January 2020— Color-Logic has certified SP/Dow--a manufacturer of specialty printed products. Among many other devices, the company operates a Mark Andy digital press. Discussing the certification, Color-Logic Co-Founder and Director of Sales and Marketing Mark Geeves said: "SP/Dow is an unconventional printer using a wide variety of printing and printing-related processes to produce an amazing variety of industrial products. We are pleased that they recently selected Color-Logic as the latest addition to their vast arsenal of printing processes."

SP/Dow of Wilmington, MA, is an ISO 9001-2915 and ITAR registered custom manufacturer of membrane switches and switch assemblies, membrane keypads with embedded LEDs, rubber keypads and assemblies, EMI/RFI/ESD shielding, graphic overlays, and more. The company has received the Massachusetts Quality Award, a state award based on the Malcolm Baldrige National Quality Awards criteria. The company is privately owned by Walter T. Dow, CEO, who has served and guided the company since its inception in 1969. The company started in a 4000-square-foot space with four or five employees and has since grown to 75 on-site employees in a 36,000-square-foot facility with 34 presses, digital printing, wide format, roll label, thermoforming, laser cutting, and pick-and-place equipment. SP/Dow supplies products to manufacturers of medical equipment, appliances, fitness equipment, consumer products, laboratory and diagnostic equipment, military, and product solutions. By constantly embracing new technologies, SP/Dow has been a leader in industrial printing for 50 years.

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Latest Color-Logic Case Study Shows Importance of Metallics to Bass Printing

West Chester, Ohio, USA; January 2020—The latest Color-Logic case study--detailing the importance of metallics to Bass Printing of Fort Worth, Texas--shows how a retiree from Proctor & Gamble uses his branding and consumer packaging experience to leverage his commercial printing business. The case study is available by request from the company and may be downloaded from the Color-Logic website, www.color-logic.com. In the case study, Bass Printing owners Alrick and Paula Warner describe their deployment of Color-Logic software in their marketing efforts.

Commenting on the case study, Color-Logic Director of Sales and Marketing Mark Geeves said: "Al Warner valued Color-Logic when he worked at P&G--one of the largest brands in the world. Then, at Bass Printing--where he and Paula had invested after retiring--he knew Color-Logic software would differentiate their business as well as their customers' printed products."

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Color-Logic Metallics Dazzle Attendees at PRINTING United

West Chester, Ohio, USA; October 2019—At the recent PRINTING United show in Dallas, Texas, the Color-Logic booth was busy from the show opening to show close every day. Discussing the successful show, Color-Logic Director of Sales and Marketing Mark Geeves said: "We are very pleased with the excitement generated by the many actual print samples we were able to show in Dallas. Color-Logic is unique in being completely process agnostic and able to produce dazzling metallics using offset lithography, flexography, digital wide format, gravure, and virtually any other printing method. Print-ready files using the Color-Logic software can be quickly and confidently prepared by any graphic designer or prepress operator."

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Color-Logic Certifies Ricoh Pro L5160 Large Format Printer

West Chester, Ohio, USA; October 2019—Color-Logic has certified the new Ricoh Pro L5160 large format printer for use with the Color-Logic Process Metallic Color System. At Printing United 2019, October 23-25 in Dallas, Texas, Color-Logic showed qualification prints from the machine. The capabilities of machines like the Ricoh Pro L5160 enable brands around the world to differentiate themselves in their point-of-purchase and signage marketing, and the decorative effects and embellishments provided by the Ricoh L5160 and the Color-Logic Design Suite are a game-changer for brands.

Discussing the certification, Color-Logic Director of Sales and Marketing Mark Geeves said: "At the recent Viscom exhibition in Milan, Italy, the Ricoh Pro L5160 dual CMYK large format production printer won the Keypoint Intelligence 2020 Pick Award for Outstanding High Production CMYK Eco-Solvent /Latex 54"/64" Printers. We are gratified that Ricoh chose to quickly seek Color-Logic certification for this exciting new technology, clearly recognizing the potential of our metallic process as a means of showcasing the capabilities of the L5160."

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Color-Logic to Introduce Neon/Fluorescent Design Tool at Printing United 2019

West Chester, Ohio, USA; October 2019—At Printing United 2019, October 23-25 in Dallas, Texas, Color-Logic will release a new design tool enabling graphic designers and prepress personnel to prepare artwork files for the neon and fluorescent inks currently being introduced by several digital press and printer manufacturers. The Touch7 Photo NEON plugin is a powerful design tool that enables brands, designers, and printers to utilize these neon colors in their images. Brands are already using spot neon and fluorescent inks in packaging and signage worldwide, but Touch7 Photo NEON is the only separation tool that adds these colors into images within seconds.

Discussing the new tool, Touch7 developer and Color-Logic CTO Richard Ainge said: "Touch7 Photo NEON allows any designer or prepress operator to create neon/fluorescent separations with a few clicks of the mouse. The Touch7 Photo tool helps printers add extended gamut colors into images by printing the neon separation atop the CMYK ink set. By combining neon pink with CMYK, for example, printers can produce an entirely new set of oranges and reds for their brand clients, an effect previously unachievable using CMYK inks alone."

Ainge continued: "Touch7 Photo NEON works intelligently at the pixel level, automatically isolating and separating out only the cyan, magenta, and yellow components of the image. The final conversion adds as many as three additional neon or fluorescent spot colors to the original image format. For example, an RGB image that is converted using Touch7 Photo NEON will become an RGB image plus up to three neon or fluorescent spot colors. Touch7 Photo NEON does not require ICC profiles to extract the desired separations. The proprietary Touch7 NEON separation algorithms calculate the effect based on the original source pixels. Graphic designers unable to see the Touch7 Photo NEON tool at the Dallas show may download the software and test it free of charge at www.touch7.co."


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