PaperSpecs PRO Members Briefed by Color-Logic on Fluorescents in Design

West Chester, Ohio, USA; April 2021— Color-Logic CoFounder and CTO, Richard Ainge, who also developed the Touch7 Neon process, recently briefed PRO Members of PaperSpecs on the power of the new fluorescent inks available on the latest digital presses. Said Ainge regarding the briefing: "Touch7 was developed five years ago for conventional and digital presses, but as more digital presses with fluorescent inks become available, graphic designers often find themselves unclear about the potential and the pitfalls of fluorescents. We provided the PaperSpecs PRO Members with an overview of color gamut expansion, the various print engines available, and the design software now on the market. OEM color guides available from press manufacturers were also described."

PaperSpecs Founder and CEO Sabine Lenz, commenting on the briefing, said: "PaperSpecs PRO members were entranced by the presentation, and suggested that material from the Color-Logic fluorescents briefing should be part of every design school curriculum." Said one audience participant: "I gained a significantly deeper understanding of the technical side of fluorescent design and how to enhance color intensity."

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Color-Logic Simplifies MetallicVariable Data Printing

West Chester, Ohio, USA; April 2021— Digital printing is rapidly gaining market share around the world--often because digital presses can easily print variable data. Many printers choose digital presses because of their ability to easily print variable data. And now, with Color-Logic, the variable data benefits of the latest presses are available when printing with white ink or toner on a metallic stock.

Commenting on the use of white ink on metallic substrate, Color-Logic Director of Sales and Marketing Mark Geeves said: "Working with white ink or toner on a metallic substrate requires that the graphic designer or prepress operator prepare a white ink mask as part of the digital file set. With digital variable data printing, each page requires a unique white ink mask. Except with Color-Logic! The proprietary Color-Logic software automatically creates each different white ink mask, eliminating the extra labor, and making the labor cost of variable data printing on metallic substrate no more expensive than on conventional substrate."

Discussing the financial implications for digital printers, Geeves continued: "When used to prepare files for printing variable data jobs on digital presses, Color-Logic is a real game changer. Metallic variable data printing on presses with white ink/toner and a RIP that supports the Color-Logic file format opens up an entirely new value proposition for licensed Color-Logic printers and their clients. To assist current Color-Logic technology partners and dealers, we recently developed a video showing how it quickly and easily metallic variable data files can be prepared using Adobe Illustrator and the Color-Logic design suite palettes. We make available the artwork and sample data sets so Color-Logic licensees can produce the files themselves to show their clients."


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New Color-Logic Release Supports Adobe Creative Cloud 2021

West Chester, Ohio, USA; March 2021— The latest Color-Logic metallic software is fully compatible with Adobe Creative Cloud 2021. Discussing the update, Richard Ainge, Color-Logic CTO and cofounder, said: "Color-Logic continues to maintain compatibility with the latest Adobe creative software. At Color-Logic, we believe that All Print Starts with Design, and we keep up with the most current versions of the popular design software used around the world. With Color-Logic and Adobe Creative Cloud 2021, licensed Color-Logic designers everywhere can add metallic embellishments into their print files. Color-Logic provides licensed printers and graphic designers with access to the latest software updates through the Color-Logic SMART Centre."

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UK Magazine Print Solutions Becomes Pink Solutions with Help From Color-Logic Touch7 and Xerox

West Chester, Ohio, USA; March 2021— When the editor of UK printing industry magazine Print Solutions decided to devote the March 2021 issue to the fluorescent and neon inks available in the latest digital print engines, the Xerox Iridesse press, with its pink fluorescent dry ink, was called upon to print the front and back covers of the magazine--dubbed Pink Solutions for just this issue. The magazine cover, in striking pink tones, was printed on the Xerox Iridesse by adding fluorescent pink to the cover image and using Color-Logic Touch7 software to create the print files. To ensure the magazine cover would emphasize the fluorescent pink components of the stock image selected, Touch7 software was used to add the pink into the front cover image without the need to create an elaborate mask. The back cover of the magazine was used to demonstrate the versatility of Xerox dry pink ink with the Touch7 system by adding pink into parts of the image and extending the color gamut of the file, with the dry pink ink printed atop the CMY inks to create incredible orange colors and gradations.

Discussing the use of Touch7 with the Xerox Iridesse, Richard Ainge, Color-Logic CTO and developer of Touch7, said: "Traditionally, adding fluorescent pink to an image would require the time-consuming task of making a mask. The more intricate the image, the more difficult that becomes. And even once the mask is available, adding pink to the image necessitates removing C, M, or Y colors to get the exact tonal effect desired. Even for an experienced Photoshop operator, these are not simple tasks. With just a few clicks of the mouse, however, Touch7 compensates for the addition of the pink and prepares the proper separations automatically."

Color-Logic Director of Sales and Marketing Mark Geeves, also commenting on the project, said: "In today's fast-turnaround print market, the time required to properly prepare images for print can easily spell the difference between profit and loss for the press owner. Touch7 takes the guesswork out of file preparation involving the fifth colors available on the latest equipment. Without Touch7, designing with fluorescent inks often becomes prohibitively expensive."

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Color-Logic Certifies Two New HP Latex Printers

West Chester, Ohio, USA; March 2021— Color-Logic has announced its certification of two new Latex printers being offered by HP. Commenting on the certification, Mark Geeves, Color-Logic Director of Sales and Marketing, said: "The HP Latex 700 W and 800 W--two machines with the white ink necessary for producing Color-Logic metallics--provide a ready solution for customers interested in using metallic substrates on the latest, printer with water-based ink available."

Geeves continues: "The HP Latex 700 W and 800 W printers produced outstanding Color-Logic certification test sheets, and are appropriate for label and package proofing, as well as short-run production of these items, signage, and point-of-sales materials. The white ink available on these new machines when using metallic substrate enables users to create incredible embellishments particularly appropriate for higher margin and higher value applications. Unlike most print, that produced with the combination of Color-Logic and HP White Latex inks is truly unforgettable."


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