Touch7 and swissQprint Demonstrate Expanded Color Gamuts at Printing United Expo

West Chester, Ohio, USA; October 2023 -- Color-Logic, the exclusive worldwide distributor of Touch7, is pleased to announce that the new Touch7 Neon Color System will be on display on the swissQprint stand, booth C2447, at Printing United Expo in Atlanta, October 18-20. Touch7 provides hundreds of neon and pastel colors for each of the swissQprint neon yellow and pink inks, thereby enabling swissQprint owners to produce colors heretofore unavailable to graphic designers and their printers. Employing Touch7 technology enables swissQprint users to produce more than a thousand unique neon and pastel colors for use on signage, packaging, point-of-purchase, and prototype printing. The 2023 Printing United Expo will mark the first public showing of the Touch7 technology on a wide format printer. swissQprint neon and pastel swatch books will the produced live at the show.

The Touch7 Neon Color System enables swissQprint users to produce their own swatch books on their own printers, taking into account the paper, inks, printer setup, and coatings used. Unlike other systems--which require graphic designers and their printers to use trial and error to match neon colors--the Touch7 Neon Color System enables graphic designers to effectively and predictably use the expanded color gamut of the swissQprint neon inks, using automated color palettes for Adobe Creative Cloud and prepress-based image separation plugins for Adobe Photoshop.


Video Link: https://youtu.be/M92dw-YHbiE?si=AkV65iJhm_ndGsLg

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UK Magazine Print Solutions Becomes Pink Solutions with Help From Color-Logic Touch7 and Xerox

West Chester, Ohio, USA; March 2021— When the editor of UK printing industry magazine Print Solutions decided to devote the March 2021 issue to the fluorescent and neon inks available in the latest digital print engines, the Xerox Iridesse press, with its pink fluorescent dry ink, was called upon to print the front and back covers of the magazine--dubbed Pink Solutions for just this issue. The magazine cover, in striking pink tones, was printed on the Xerox Iridesse by adding fluorescent pink to the cover image and using Color-Logic Touch7 software to create the print files. To ensure the magazine cover would emphasize the fluorescent pink components of the stock image selected, Touch7 software was used to add the pink into the front cover image without the need to create an elaborate mask. The back cover of the magazine was used to demonstrate the versatility of Xerox dry pink ink with the Touch7 system by adding pink into parts of the image and extending the color gamut of the file, with the dry pink ink printed atop the CMY inks to create incredible orange colors and gradations.

Discussing the use of Touch7 with the Xerox Iridesse, Richard Ainge, Color-Logic CTO and developer of Touch7, said: "Traditionally, adding fluorescent pink to an image would require the time-consuming task of making a mask. The more intricate the image, the more difficult that becomes. And even once the mask is available, adding pink to the image necessitates removing C, M, or Y colors to get the exact tonal effect desired. Even for an experienced Photoshop operator, these are not simple tasks. With just a few clicks of the mouse, however, Touch7 compensates for the addition of the pink and prepares the proper separations automatically."

Color-Logic Director of Sales and Marketing Mark Geeves, also commenting on the project, said: "In today's fast-turnaround print market, the time required to properly prepare images for print can easily spell the difference between profit and loss for the press owner. Touch7 takes the guesswork out of file preparation involving the fifth colors available on the latest equipment. Without Touch7, designing with fluorescent inks often becomes prohibitively expensive."

PinkSolutions

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